Florencia Fernandez

Florencia Fernandez

Co-founder and Advisor

Sebastian Hurtado

Sebastian Hurtado

Co-founder and Advisor

Our Story

We come from the startup world — we've lived the chaos, the rush, the pivots, and the pressure to scale. We know how easily speed can turn into noise, how culture can fade, and how processes can slow down what once felt light and alive.

We've faced most of the problems that companies encounter or will face on their growth journey. We've made the mistakes that allowed us to learn and clearly understand the safest path to success.

That's why Aspasia exists: to help companies scale consciously — keeping their agility, culture, and purpose intact.

Brand Essence & Story

Aspasia helps companies grow without losing what makes them unique. We don't just advise; we co-create. We don't sell decks; we build systems. We don't talk about culture; we design it and practice it.

Growth doesn't need more layers

Just better focus and smarter ways of working.

We are not consultants. We are partners.

We walk beside founders, leaders, and teams to transform potential into sustainable performance.

Inspired by wisdom and courage

Aspasia was inspired by the Greek philosopher who challenged conventions with intelligence and courage — a symbol of clarity, curiosity, and leadership with purpose.

Vision & Mission

Vision

To redefine how companies grow — aligning strategy, technology, product, data, and culture to scale sustainably, consciously, and without losing agility or essence.

Mission

We help companies grow in a sustainable, efficient way — without losing their culture or agility. We combine real-world experience in technology, product, data, and leadership to guide teams through the complexity of scaling.

Ready to scale consciously?

Every company is unique. Let's talk about your growth, your challenges, and your vision.

We typically respond within 24 hours. Let's see how we can help you grow.